HOT! The Scott Martin Pro Pack 1 is Scott's favorite picks for every angler. The fishing mega star, Scott Matin, uses Bait-Pop for a reason... Bait-Pop helps all anglers catch more and bigger fish with its proven advanced scent technology, taste, Sparklscales (visual stimulator), and also helps anglers who use forward facing sonar by acting as a LIVE SONAR INTENSIFIER for your bait and line on all forward facing sonar. HOT! The Scott Martin Challange Pro pack is Scott's picks for every angler: 1x Chartreuse Bait-Pop 1x Gold Bait-Pop 1x Crawfish Bait-Pop Bait-Pop helps all anglers catch more and bigger fish with its proven advanced scent technology, taste, Sparklscales (visual stimulator), and also helps anglers who use forward facing sonar by acting as a LIVE SONAR INTENSIFIER for your bait and line on all live sonar. We used Advanced Science to create these patented and proprietary formulas, so you can simply apply Bait-Pop using our clean applicator to scent your lures with your selected Fish Formula scent, customize the color of your lures with our Sparklscales, and just simply apply Bait-Pop to your bait and line to see your bait and line better and further on live sonar! The Fish Formula scents are proven to catch more fish. .5oz tube (15ml) SCENT Simply apply Bait-Pop for long lasting Fish Formula scents on your bait. And long lasting taste. SIGHT You can customize your baits visual appearance exactly how you want with our proprietary Sparklscales in Bait-Pop. SONAR Due to our Advanced Science, our patented and proprietary formulas also act as a LIVE SONAR INTENSIFIER. So you just simply apply Bait-Pop to your bait and line to see your bait and line better and further on forward facing sonar. Award Winning Formula Award Winning proprietary Formulas developed with 40+ years of research and development. Fish Formula and Dr. David Bethshears are using ADVANCED SCIENCE to provide the best scent technology. Proven to Catch More Fish Studies conducted by Dr. Mike Howell using a Y maze proved that Fish Formula scent really works with 100% of bass, 100% of crappie, 100% of catfish, and 100% of every species going directly to the scent.