ANY SELLER OTHER THAN FeatherDusterDepot ARE NOT SHIPPING THE BRAND ALTA DUSTING PRODUCTS, AND HAVE NO AUTHORITY TO SELL THIS BRAND. This duster is our "standard" retractable duster (as opposed to our "premium" which has longer and softer floss feathers). Our standard retractable dusters have feathers bound with metal coil wire (as opposed to fishing line or string), and utilize drab ostrich feathers from South Africa (as opposed to the inferior, sharp and pointy "chick" feathers). This is our best-selling item, and so we are able to offer great pricing based on the volume we produce. Retractable dusters are very versatile and loved by grocers, retailers, merchandisers, cleaning companies, and anyone who needs to keep displays, shelves, and products looking good. Dusters are assembled in the USA. Users raise or lower the feathers by a slide button on the side of the casing.