Ultra Cruz Equine Shampoo is a specially formulated blend of naturally based cleaning agents, enriched with proteins, vitamins, moisturizers and emollients to thoroughly clean hair without stripping natural oils. Produces a rich fragrant lather to remove dirt and debris from the coat, mane and tail for a soft and Shiny appearance. Ultra Cruz equine shampoo is pH balanced to provide optimum body, shine and manageability without causing irritation or dryness of the skin. Micronized proteins work together with moisturizing agents and vitamins to restore the natural protein-moisture balance to strengthen the hair, leading to long healthy shine. For silky and Shiny hair wash with Ultra Cruz equine shampoo, rinse, and then liberally apply Ultra Cruz equine Conditioner.