Socks are something so simple that can get way too technical. After wearing overpriced and over-engineered socks, we realized that a sock like this was all we needed. Pair that with some of our cool designs and being able to get matchy-matchy with some gloves and you get some HANDUP FOOTDOWN socks. Also "footdown" is a bike game where competitors are in a circle creeping along side one another trying to stay upright and not put a foot down, while trying to throw competitors balance off so they put a foot down. If your foot touches the ground you are out of the game. We felt FOOTDOWN was fitting for our socks given our name is HANDUP.. See what we did there ;-)